Gulmarg experiences extreme snowfall accumulating 40 cm (nearly 16 inches) with the temperature dropping to minus 2.8°C, 4.0°C above the usual. 

Gulmarg, the crown jewel of Kashmir's winter tourism, has transformed into a mesmerizing winter wonderland as it receives a substantial 16 inches of fresh snowfall. This picturesque destination, already renowned for its breathtaking landscapes and world-class skiing facilities, now dons a pristine white cloak, enchanting visitors with its serene beauty.

The snowfall, a gift from nature, has turned Gulmarg into a postcard-perfect scene, captivating locals and tourists alike. On the other hand, Pahalgam, a renowned resort in south Kashmir, recorded 18.6mm of rainfall, with temperatures dropping to 0.8°C, 5.2°C higher than usual. Kokernag, also in south Kashmir, saw 8.0 mm of rain, with temperatures reaching a minimum of 3.5°C, which was 4.4°C above normal. In Kupwara town, 42.7 mm of rain was recorded, with temperatures dropping to a low of minus 0.1°C, 2.0°C above normal.

Local businesses, including hotels, ski resorts, and local vendors, are gearing up for an influx of visitors eager to experience the unparalleled beauty of Gulmarg in its winter glory. The snow-covered meadows, frozen lakes, and pristine environment create a serene atmosphere for winter escapades.

Authorities have issued advisories ensuring the safety of visitors and encouraging them to enjoy winter sports while adhering to safety guidelines. The snowfall not only adds to the aesthetic charm but also signifies the beginning of the winter tourism season in Kashmir, contributing to the local economy and showcasing the region's potential as a premier winter destination.

As Gulmarg transforms into a winter paradise, the recent snowfall reinforces its position as a sought-after destination for those seeking both adventure and tranquility amidst nature's splendid beauty. Visitors are up for an unforgettable experience as they embrace the winter magic that Gulmarg, draped in 16 inches of snow, graciously offers to all who venture into its pristine embrace.

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Mahindra Holidays & Resorts India Ltd. (MHRIL), a part of Leisure and Hospitality sector of the Mahindra Group, offers quality family holidays primarily through vacation ownership memberships and brings to the industry values such as reliability, trust and customer satisfaction. Started in 1996, the company's flagship brand ‘Club Mahindra’, today has over 250,000 members , who can holiday at 100+ resorts in India and abroad.

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